Les Statues du Louvre

About This Project

Les Statues de Louvre is a marketing project centered around how I would promote an exhibit at the Louvre Museum in Paris, France. The focus for this project was to make the sculptures found at the museum the prominent design element—the key art— on the deliverables. The marketing materials highlight three well-known statues: the Venus de Milo, Winged Victory, and Psyche Revived by Cupid’s Kiss.

The design concept for this project was to allow the imagery to take center stage with the design, and the typography to be minimal. Written in French, only the key information (name of the exhibit, dates, and location) are shown on the designs. This is found throughout all of the deliverables with this project, both with print and digital aspects.